Gilt chairmanSusan ryan .If male ,technology company CEO Kevin of Ruian Gilt Yang ,so human sophistication of Ryan Yin ,two people will make this emerging complementary business to get more chance of success .
Editor :Chanel art director ,fashion Caesar Carle Lagerfeld says :fashion is a battle of life .This is a costly war ,every piece of equipment is not cheap .In nothing else except wages does not rise up numerous fashion and pseudo fashion youth lament ,not my army is not hard ,it is the enemy is too cruel !So ,Gilt ,the luxury discount website emerge as the times require .
And many burn different is ,it all goes out designer brand Weihuo ,in order to open the market ,also a fashionable name -- flash purchase ,only in the morning open buy ,with many men and women on the computer at night tide mad at F5 .
For several years, Gilt from dozen ,seven or eight gun expanded to nearly 1000 large companies,value exceeds $1000000000 ,known as the fashion of the Amazon ( micro-blog ) .The United States news weekly article for writing a ,exposing the atypical business growth in the happiness and worry .
Following is the full text of the article :Susan Ryan ( Susan Lyne ) is 62 years old this year .She is blonde ,graceful ,fan communities .Over the years ,she often at the airport was accosted in the party ,will be appreciated .
She served as a popular TV series Desperate Housewives producer ,and when the domestic Queen Martha Shi Douhua ( Martha Stewart ) for insider trading in prison ,she was invited to run Martha a hand to create design empire .
However ,when Ryan in 2008 to become the United States of America website Gilt Groupe chief executive ,she was still a bit helpless .Wall Street ,the emerging enterprises in 2013 is expected to become the most popular for listed companies .
People grabbed my arm ,tell me Gilt changed their life .She said ,they tell me ,since the Gilt ,midnight life will never be the same .It is like a religion ,people addicted .I have never seen this before .
Midnight fright Gilt fans midnight life is :every day at 0 : 00,tens of thousands of users ( mostly women ) to open the computer ,log in to the Gilt.com ,concentrate one ready .In the following a blood boil moment ,they will provide one or two discount brand-name merchandise fierce battle .
From the trousers high-heeled shoes ,a wide variety of goods but the stock seldom ,usually sold in 60 seconds.A few people panic buying of success, the great majority of people only empty-handed, for the very next day stage a comeback .
This is referred to as a flash purchase . .Hollywood producer Dumne Olmstead ( Dawn Olmstead ) .In 2007, the Gilt line after a few months ,from her own brokerage company heard about this website .
At the time, Gilt adopts invited membership ,the user only by fashion insiders recommended to join .Soon ,the condition was cancelled .Nowadays, Olmstead through mobile phone application login Gilt .
In the west coast of the United States ,Gilt flash purchase start-up time is every morning at 9 : 01,and this is the Olmstead drive their children to school time .Sometimes ,r4i nintendo,she would take the car temporarily stops in roadside ,only for the Gilt panic buying several items .
It reminded her of that year in New York only insiders to participate in the sample sale activity :tide people outside the store queues ,only from the brand-name goods Weihuo Amoy in one or two piece baby .
If you panic buying success ,will feel very happy ;if you fail ,also can use Gilt as a fashion vane .You can see what goods sell fast ,understanding what popular .It is fashion magazine better ,even better than everything good .
She said .This is a little too believe ryan .She said :when the client and the depth of interaction that you ,can ,you will carry the world before one .Be just unfolding Gilt soon reached the realm .
Founded at the beginning ,this site only 5 individuals ,2 tables,1office.Nowadays, it already has nearly 900 employees,in New York City Avenue rent a layer of office building ,valued at more than $1000000000 .
Despite the distance from the Amazon ,but Gilt has become its own inventory valuation second business website .At present, it has more than 5000000 members,more than 10000 parcelssent every day ,and vertical development ,set up a children website Gilt Kids ,Gilt Home ,home furnishing web site Park & Bond male supplies ;food ,travel website Jetsetter ,Gilt Taste and Gilt City group purchase website .
From the famous brand clothing to Japanese sushi ,from fitness courses to resort ,Gilt covered a wide range of .More commendable is ,and many burn different ,Gilt is expected by the end of this year to achieve a fiscal balance .
I think that ,for Susan, is an ideal platform for Gilt .Charles Kopelman ( Charles Koppelman ) .He served in the Martha Shi Douhua living Omnimedia company CEO ,and Ryan served as the company CEO .
When Ryan to join Shi Douhua ,the company is already a clear positioning in the industry leading companies ,and Gilt gave her to create new business opportunities . It is good at innovation ,rapid action -- this is her perfect definition .
Kopelman added . Why we buy :the science of shopping ( Why We Buy: The Science of Shopping ) ,author of a Book Environmental psychologist Parke Ande Scheer ( Paco Underhill ) think ,flash purchase successful reason obviously .
He said :from the Brazil slums to Broadway in New York ,the brand concept has penetrated into every corner of .On the other hand ,we have developed a no discount ,no shopping huge crowd .
Our culture emphasizes seize every minute and second and frenzy ,and flash purchase fun ,easy, and can provide a sense of satisfaction .Compared with a physical store ,flash purchase mode has enough to make Lu Ming Dyer department store to the many advantages .
If the user fails to panic buying ,will put your name on the waiting list ,this list may be up to hundreds of people .Once the goods again goods, will be in accordance with the list of sequence automatic delivery .
This means that the Gilt almost never rely on sell ,store it in order to win over customers a headache .Although this model is extremely attractive ,but with the Gilt entered a new era ,the challenge also subsequently and .
Inventory crisis flash purchase website emerges in the period of economic recession .Designers have a lot of work ,but can sell to retailers .Flash purchase to bring them the gospel :and let the full of the blood works in a store in the dark corner forever ,far inferior to put them on sale online ,to obtain a more income .
But now ,with the economy shunts ,critics worry flash purchase website cannot find enough surplus products .On the other hand ,the competitors in the Bureau ,try from this be just unfolding market divides a cup of a thick soup .
Gilt will be its one one beat .But with the market growing louder and louder ,the outside begins to suspect that Gilt would like Facebook fly ,or would like Groupon change radically .Gilt CEO Kevin Ruian ( Kevin Ryan ) admit ,this time from the designer to get the product more difficult .
He said :we have a very long time have not sold the Christian Lu Bhutto ( Christian Louboutin ) designed shoes .This is a fact .At present, Gilt Kate Spade and Cynthia mainly sell from brands such as Rowley luxury ,rather than from the Balenciaga or Narciso Rodriguez and other manufacturers .
Ruian wears a pair of glasses ,graduated from the Yale University .He served as the Internet advertising company DoubleClick CEO ,later the company was advertising a $3100000000 takeover .Some fashion observers ,with many shops ,Gilt recently began selling custom low commodity ,this approach results in there .
( Gilt has denied this .) one of the company former executive says :if the old customers because passion gradually-extinguish and choose to leave ,then for Gilt is not a good thing .Is the success of the Gilt .
If the Gilt with luxury brands as the bait ,however, shoddy ,then the result is significantly worse .As environmental psychologist Ande Scheer said, a very cool brand suddenly not cool ,then from the destruction is also a step .
In January of this year, Gilt laid off 90 people,accounting for 1/10 of the total number ofemployees ,the fashion industry is excited .While the company executives explained ,the aim is to make the financial statements more attractive, for the benefit of listed .
Nirvana reborn challenge ,Ryan has been trying to promote the transformation of the company ,no longer limited to flash purchase business .If the superior technology of Ruian is the Yang ,so human sophistication of Ryan Yin in the United States :her things cross-strait connections both to the deep ,r4sdhc,fashion has a profound understanding, and understands the consumer psychology, but also good at estimating the heart ,people very clear-sighted view .
Have to work with Shi Douhua CEO ,Pullman said :she is the whole company brought stability ,so that we are full of confidence ,from shareholders to employee every one happy .No doubt ,has a bit like Ryan fame in Wall Street ,to believe that Gilt is a perfect mature enterprise management .
Although Gilt insists ,is to guarantee the brand-name goods supply ,but the company long-term goal is to build a luxury marketing platform ,let each big manufacturer showing them the most outstanding works ,not only limited to dress .
Last month, car manufacturer Infiniti in Gilt half-price sold a crossover vehicle .This piece of goods were purchased in 2.5 seconds ,and 10000 persons were included in thewaiting list .Infiniti obtained not only orders ,more access to rare free promotional opportunities .
Ruian think ,become rich people focus ,will help to solve the inventory problem .He said :like Valentino such brand ,they hope to attract more young consumers ,are willing to supply us .
We will take photos of products ,and with a few pieces of young designers .These works will be displayed in the effective audience ;to a designer, this valuable .On the other hand ,Gilt is also quietly to the full price forward .
We hope that more comprehensive ,Ruian said ,to provide a variety of styles and quality of goods ,not only the cheap goods .8 months ago, the company all the income from sales ;now ,this proportion has dropped to below 90% ,but also the rapid decline .
Despite occupying 40% revenuewomen still full-court discount ,but the main men Park & ;Bond is the full rate .Men do not like in the morning and in front of the computer ,only to wash a discounted James Perse hoody .
Back to Hollywood producer olmstead .She was browsing Gilt travel site Jetsetter ,want to have a look at the weekend to go where to play . Go to Anguilla ,or go to Lake Tahoe ?She said ,we have a look which place more popular .
I will listen to people perception .They make me feel very wise .( Yan Fei ) to share: > ;quality reports, sharp point ,please see the sina science and technology in depth reading > reports :the United States ;flash purchase site Gilt Groupe cuts 10% luxurybusiness Gilt :old godmother international style time-limited group purchase site Gilt Groupe next year at the earliest listed at the end of the United States of America flash purchase site Gilt to global more than 90 countries to expand their business micro-blog recommended sina science and technology official micro-blog > ;> ;more of morning paper dispatch ( reporter Yan Fei) 29 years oldmarried woman she is applying for a company claiming to be unmarried ,who knows only one and a half months after it was found that pregnant in the body .
Feeling cheated the company for its hide marital status for, Ms Zhang dismissal ,being brought to arbitration .Due to dissatisfaction with the decision of the arbitration ,this company to court, demands the termination of the contract without the need to Miss Cheung pay after the dissolution of the labor contract salary .
The reporter learned yesterday ,Chaoyang Court has accepted the case .In July 5, 2010, Ms. Zhang entry Beijing Ming Zhida technology limited, as the business development specialist .The two sides signed the labor contract .
Before entering duty fill candidates job registration form and entry day to fill in the employee registration form ,Ms. Zhang has to fill out unmarried .In November 19, 2010, just after a month and a half of the lady by the hospital diagnosis of pregnancy and abortion .
To this end, she to leave for two weeks ,also presented the certificate of diagnosis of hospital .I deliberately concealing married to the company ,to Ms. Zhang behavior ,company very dissatisfied .
In 2010 December,the company to Ms. Zhang intentionally conceals the personal data ,in violation of the labor contract and employee handbook regulations for, issued the Notice of termination of labor contract .
But the dismissal notice ,company and did not mention expressly dismissal is the direct cause, but said Ms. Zhang the entry submitted diploma, degree certificate does not tally with the facts .
Originally, Ms. Zhang when applying for a job that his company is an adult university ,haven got the certificate graduating .The company after the event to the surface reason and Ms. Zhang termination of labor contract .
In January 10th this year, Ms. Zhang to Chaoyang District labor dispute arbitration committee arbitration application ,requires that the plaintiff continued performance of the employment contract ,from December 16, 2010 to May 30, 2011 in thepayment of wages and social insurance premiums .
Labor arbitration committee ruling Ming Zhida company and Ms. Zhang continued performance of the employment contract ,and pay dismissal after a loss of wages .Ming Zhida company was not satisfied with the decision, the Supreme court .
The parties reason employees : no wedding is not formally married Ms. Zhang says ,their entry when just to get a marriage certificate soon, before the wedding .In their concept ,not the wedding was not officially married .
Company :if told married would not hire company frankly ,Ms. Zhang position is business development ,the need for frequent travel ,An ordinary worker,the job has certain particularity .If the entry when told is married ,the company is likely wouldn hire her .
Ms. Zhang entry when intentional concealment of marital status ,in violation of the labor contract .Employee manual also provides ,if the staff have to conceal ,the unit can be unilateral lifting of the labor contract ,not to pay economic compensation .
Arbitration :concealed marriage did not cause adverse consequences of arbitration ,although Ming Zhida company, position is special ,but it did not specify recruitment conditions .Ms. Zhang has not concealed marriage to cause any adverse consequences ,the employing units in the desired position without special circumstances ,to marital status to define the conditions of employment is not in accordance with the law .
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